Drug Safety Matters

#25 A week in the name of medicines safety – part 2

November 13, 2023 Uppsala Monitoring Centre
Drug Safety Matters
#25 A week in the name of medicines safety – part 2
Show Notes Chapter Markers

To mark #MedSafetyWeek, which took place from 6–12 November, we’re releasing a special two-part episode on pharmacovigilance communication campaigns. In this second part, we hear from three #MedSafetyWeek veterans – Anne-Cécile Vuillemin from the Ministry of Health in Luxembourg, Ban Al-Shimran from the Iraqi Ministry of Health, and Frieda Shigwedha from the Therapeutic Information and Pharmacovigilance Centre in Namibia – about what makes a successful campaign.

Tune in to find out:

  • Why you should always tailor your communication strategy to your setting
  • How to deal with the financial, cultural, and logistical challenges of campaign planning
  • What to keep in mind if you are new to #MedSafetyWeek

Want to know more?

You can read a summary of this episode on the Uppsala Reports news site.

To learn more about #MedSafetyWeek, check out the hashtag online and visit the campaign website, where you will also find free social media materials in several languages.

This is the second of a two-part episode on pharmacovigilance communication campaigns. Listen to the first part here.

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About UMC
Read more about Uppsala Monitoring Centre and how we work to advance medicines safety.

Pharmacists as ambassadors
Regional pharmacovigilance centres
Public relations partners
Simple but effective materials
Dealing with trolls
Measuring impact
Gaining internal support
Finding external sponsors
Engaging doctors
Picking the right language
Adapting to different cultures
Reaching remote communities
Complementary perspectives
Motivating healthcare professionals
Plan early
Start simple
Focus on what you have